Xbox Experience to Be Built Into TVs and Streaming Sticks as Part of Major Off-Console Push

Xbox Experience to Be Built Into TVs and Streaming Sticks as Part of Major Off-Console Push

Xbox is going to start building its services directly into TVs, create Xbox streaming devices that negate the need for a console, and will add cloud gaming directly into PC and Xbox console experiences. It's the surest sign yet that Microsoft is now thinking beyond traditional devices for gaming, although it insists that consoles remain its "flagship experience."In a pre-E3 2021 briefing, head of Xbox Phil Spencer announced a number of improvements and extensions to the Xbox ecosystem, including its Game Pass subscription service, All Access payment service, and Game Streaming capabilities. The main takeaway is that, as it's hinted before, Microsoft is beginning to think of how to reach platforms other than Xbox consoles and PCs.[ignvideo url=”https://www.ign.com/videos/2021/06/10/satya-nadella-says-microsoft-is-all-in-on-gaming-xbox-update”]The headline additions are:Xbox is working with TV manufacturers to build Xbox experiences directly into internet-enabled TVs, with only an extra controller required to play. This would presumably use Game Streaming services, rather than seeing games stored on TV hard drives.Xbox will also build 'streaming devices for cloud gaming', which will allow players to play Xbox games on TVs or monitors, without the need for a console. Phil Spencer previously hinted that streaming sticks could be bundled with a Game Pass subscription, but that wasn't mentioned in the new announcement.Later this year, cloud gaming will be added to Xbox consoles and the Xbox app on PC, meaning you can play games before you buy and download them. This could also mean that you could begin playing games while they download.Microsoft datacenters are being upgraded with Xbox Series X hardware, meaning cloud gaming players could see better load times and frame rates (depending on internet connection).Xbox cloud gaming in a browser will soon open to all Xbox Game Pass Ultimate members, supporting Chrome, Safari, and Edge.The company added that it's also working on new subscription offerings for Game Pass, working to expand Xbox All Access (which offers a console and Game Pass for a monthly fee, rather than an upfront cost), and will add cloud gaming for Game Pass Ultimate members in Australia, Brazil, Mexico, and Japan this year.[ignvideo url=”https://www.ign.com/videos/2021/06/10/satya-nadella-and-phil-spencer-discuss-gaming-at-microsoft-xbox-update”]Speaking about the company's philosophy going forward, Spencer said, "We want everyone on Earth to be able to join in [on gaming], no matter what device you have access to, or where you are, and without spending a lot of money on every bit of individual entertainment. "Achieving our mission is not going to be…
Source: Xbox Experience to Be Built Into TVs and Streaming Sticks as Part of Major Off-Console Push

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